The OG Marka editorial desk

Playbooks for brands
that refuse to stay small.

AI automation, WhatsApp commerce, CRM systems, and D2C growth notes from the team building the stack behind the outcomes.

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Editorial archive

Latest playbooks and operator notes

109 articles across 6 tracks, written for teams shipping revenue systems.

Industry News

Featured playbook

AI Agent Deployment Gets Easier With OpenAI and Cloudflare

OpenAI’s latest Cloudflare and Agents SDK updates make AI agent deployment feel more like infrastructure planning and less like custom R&D.

Admin5 min read3 views
Read the full playbook
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Editorial Brief
OpenAI’s Cloudflare partnership matters because it turns AI agents into deployable infrastructure for real revenue and operations workflows, not just demos.
AI & Automation

27 Apr 2026

Cloudflare Agent Cloud is OpenAI’s clearest signal that AI agents are becoming operating infrastructure

OpenAI’s Cloudflare partnership matters because it turns AI agents into deployable infrastructure for real revenue and operations workflows, not just demos.

AI AgentsCloudflare Agent CloudWorkflow Automation
AdminAdmin
5 min read
✦
Editorial Brief
Shopify merchants can no longer edit or publish Scripts from April 15, 2026, making the move to Shopify Functions an immediate operations priority.
Industry News

27 Apr 2026

Shopify Scripts migration Becomes Urgent as April 15 Cutoff Starts

Shopify merchants can no longer edit or publish Scripts from April 15, 2026, making the move to Shopify Functions an immediate operations priority.

e-commerce engineeringconversionD2C operations
AdminAdmin
4 min read
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Editorial Brief
Agentic commerce is moving from theory to platform infrastructure. This checklist shows Indian D2C teams what to fix now in catalog, policy, and commerce operations.
Digital Growth

27 Apr 2026

Agentic commerce India: 7 moves D2C brands should make now

Agentic commerce is moving from theory to platform infrastructure. This checklist shows Indian D2C teams what to fix now in catalog, policy, and commerce operations.

E-CommerceShopifySEO
AdminAdmin
5 min read
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Editorial Brief
Google’s latest Search ads update turns AI Max migration into a live planning task for brands still using Dynamic Search Ads and legacy Search controls.
Industry News

27 Apr 2026

AI Max Migration Starts With Google’s DSA Upgrade

Google’s latest Search ads update turns AI Max migration into a live planning task for brands still using Dynamic Search Ads and legacy Search controls.

Google Adsai max migrationsearch campaigns
AdminAdmin
6 min read
✦
Editorial Brief
HubSpot AEO is now in beta, and the wider Spring Spotlight release shows CRM platforms are racing to own search visibility, prospecting, and service automation.
CRM & Sales

27 Apr 2026

HubSpot AEO enters beta as HubSpot pushes AI deeper into CRM and service workflows

HubSpot AEO is now in beta, and the wider Spring Spotlight release shows CRM platforms are racing to own search visibility, prospecting, and service automation.

HubSpotSEOCRM
AdminAdmin
4 min read
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Editorial Brief
HubSpot is tightening governance for AI connectors while expanding MCP tooling, giving CRM teams better control over who can connect AI tools and what they can access.
Industry News

27 Apr 2026

HubSpot AI connectors Add Admin Controls and MCP Options

HubSpot is tightening governance for AI connectors while expanding MCP tooling, giving CRM teams better control over who can connect AI tools and what they can access.

MCPHubSpotCRM governance
AdminAdmin
4 min read1 views
Featured: Search Live India Expanded. What Brands Should Do Next
Industry News

27 Apr 2026

Search Live India Expanded. What Brands Should Do Next

Google’s Search Live expansion changes how Indian brands should structure answers, category pages, and multilingual discovery content.

SEOContent MarketingAEO
AdminAdmin
3 min read
✦
Editorial Brief
In-depth guidance from the OG Marka content team.

27 Apr 2026

AI-Powered CRM for Indian SMBs: The Complete 2026 Gowth Guide

AdminAdmin
1 min read
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Editorial Brief
GPT-5.4 scored 75% on OSWorld — beating the human expert baseline of 72.4%. Meta shipped Muse Spark. Anthropic released Claude Mythos 5. Startups raised $297B in Q1 2026. April 2026 is when the AI arms race stopped being theoretical.

27 Apr 2026

Your AI Just Beat You at Your Job — And Nobody Freaked Out

GPT-5.4 scored 75% on OSWorld — beating the human expert baseline of 72.4%. Meta shipped Muse Spark. Anthropic released Claude Mythos 5. Startups raised $297B in Q1 2026. April 2026 is when the AI arms race stopped being theoretical.

AdminAdmin
6 min read
Featured: Google AI Shopping India Is Live. What D2C Brands Must Fix This Week
Industry News

27 Apr 2026

Google AI Shopping India Is Live. What D2C Brands Must Fix This Week

Google’s April 7, 2026 India rollout makes conversational shopping a real discovery channel. Here is what D2C teams need to fix first.

E-CommerceD2C operationsSEO
AdminAdmin
4 min read1 views
Featured: AI Shopping SEO Checklist for Indian D2C Brands
Digital Growth

27 Apr 2026

AI Shopping SEO Checklist for Indian D2C Brands

This step-by-step AI shopping SEO checklist helps Indian D2C brands improve feeds, schema, PDP structure, and comparison visibility.

E-CommerceSEOAEO
AdminAdmin
4 min read

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